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Total Design is a holistic concept.
It describes what we do and how we do it. Total Design offers
benefits to our company, our staff, our clients and other
members of the design and development team.
Relationships
Total Design enhances relationships. Relationships are at
the heart of everything we do. Total Design encourages a
wider involvement in the design process and values collaboration,
partnering, mutual involvement, empowerment, engagement
and, most importantly, trust.
Leadership
Total Design offers inspired leadership to all aspects of
a project. Leadership is the critical factor upon which
the success of all of our projects hinge. A Total Design
culture involves leadership from every member of the Chow:Hill
team.
Creating Value
Total Design creates value. The purpose of design is to
add value. A Total Design approach should enhance every
part of the design and development process: creating value
through design, innovation and inspiration.
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Working With Change
Total Design facilitates change. Design is, by nature, a
change facilitation process. Total Design facilitates positive,
dynamic change by embracing processes that are imaginitive,
innovative, dynamic and often challenging.

Cost & Value
Total Design offers a creative, positive response to the
issues of cost and value. Cost is an integral component
of any project. By ensuring that the value added exceeds
the cost incurred, design becomes an investment and good
design becomes good business.
Minimising Risk
Total Design minimises risk. A holistic 'no gaps' approach
to design disciplines, design process and design management
supported by sound commercial principles and technical expertise
ensure that we can mitigate risks to our clients and ourselves.
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